Why You Should Support Your Local Independent Book Store.

Supporting local businesses is vital. It should be a straightforward choice.

Yesterday was somewhat traumatic. Having confronted a face from the past that I’d really rather not ever see again, I was left with time on my hands and too much on my mind. So I defaulted to my usual sanctuary – books. I didn’t have my device with me, so I headed to my favourite book store to find something to read. My need for ink on paper and a pretty, nicely textured cover in my hands was just too strong.

It’s a luxury, you know, having a local bookshop. The town in which I live doesn’t have one, but the larger town in which I work has two, as well as a fantastic place that sells second hand and antique books.  2018-04-06 12.01.50

For me, the choice is simple. I will always support locally owned, independent businesses rather than larger chains or big department stores.

As an Indie author, I know how hard it is to compete against the bigger fish that swim in the same pond. Among other advantages, traditionally published authors have someone else’s marketing budget on their side, along with a team of people to help them get their books in front of readers.

It’s actually not a lot different for independently owned shops, whether they sell books or anything else. Consider for a moment what they have to compete with: not just the huge online companies that control the world of desktop shopping, but also those local shops owned by large commercial chains which, while they may have a local presence, are generally not owned by anyone who lives down the street from you or whose kids go to the same school as yours. The owner of that local store has to pay the rent and insurance, stock the shop, pay employees, and make a living in an increasingly difficult and competitive marketplace.

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That’s why I buy my physical books at an independent store rather than from a book retail chain, or a big department store. The price for the same book is no different, but I know that I’m helping to put food on the table of a local family, or helping them to pay the neighbourhood mechanic for fixing the family car. My $30 probably won’t make much of a difference at all to an international company, but it makes a huge difference to an individual business owner.

2018-04-07 09.49.15I admit that the local store doesn’t have everything I want. I like to read some fairly specialised history, and I completely understand why they don’t usually stock that: I’m more nerdy about my history than most of the population. I can handle shopping further afield for that if I have to – but if I ask them to order a particular history book for me, they will.

They do, however, have a large range of children’s books, teen and young adult fiction, adult fiction, biographies, and new releases.

They also have a great selection of books written by local authors, whom they happily and actively support and promote.

Did the local book chain store agree when I asked them to stock my books on their shelves? No, they did not.

My local independent store not only agreed, but went way beyond that: they not only stock and display all of my books, they actually organised and hosted my first book launch.

They  also host regular events at which local authors are welcome to meet and greet readers, sign books, and give readings from their work. That kind of support is pure gold to an author.

If we don’t support our local businesses, we will lose them. We will be left with fewer options, poorer service, and towns and communities that no longer prosper and thrive the way they once did.

It’s not really such a difficult choice, is it?

Writing About Family and Friends.

Authors: keep your writing from causing problems with your family and friends.

Writing about family can be fraught with danger. The last thing you want to do as a writer is offend or alienate your family, especially if things are already fragile in some way.

 

That poses a challenge: what happens when there’s something you desperately want to write about? For starters, writers should know to always, always change names and details.  If possible, don’t mention names at all. Even when writing about positive feelings or experiences, people who aren’t used to putting themselves out into the public eye might hesitate to have something written about them and published. A great idea for a story or poem should never be pursued at the cost of an important relationship.

 

When I do write something about friends or family, I make sure they’ve seen it first, and I tell them I’m going to publish it. That way, they can’t say they didn’t know.

 

For example, I recently wrote a poem after two completely separate events: one was the wedding of my nephew, the other was a conversation with a friend who had recently lost her own nephew in tragic circumstances.  The poem, titled My Child, does not mention anyone by name, nor does it mention those particular situations. It is an expression of my feelings – and my friend’s feelings – for those whom we have loved, held, and helped to raise.  This is what I sent to “my children” and to my friend, well over a week before I posted it. That same text is what I posted on my writing blog where I published the poem today. Poem My Child

 

The other alternative, of course, if you feel you must write about something or someone, is to disguise the situation and details enough so they don’t know it’s about them. I’ve written plenty of poems about broken friendships, people in my life who have been determined to cause me trouble, and others who really deserve some special treatment from Karma, but it’s always been presented as me facing an invisible, unnamed challenger or enemy… or a certain black cat named Friday who metes out justice to people who really deserve it. It is not possible for anyone to identify who I was writing about at the time, and that’s a very good thing.

As a writer, it’s important to protect oneself. The last thing you want is something coming back to haunt you.

 

And if you’re a friend or family member of a writer,  remember that age old piece of advice: Never annoy a writer, or they might put you in a book and kill you. It’s true. 

 

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An Author With A Mission.

Developing my mission statement helped me to clarify my goals in a way that I had not done before.

When completing an author interview recently, I was surprised to find a question about my mission statement. My immediate reaction was, “My what?”

 

My next thought was of Jake and Elwood saying, “We’re on a mission from God!” in The Blues Brothers.

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Image from tenor.com
Of course, it makes sense. If I can crystallise my goals in writing into a statement, it’s going to make them easier to achieve.

 

I do that all the time as a teacher. I think about objectives, learning intentions and success criteria all the time. So why didn’t I think about my objectives, intentions and success criteria as a writer? To be completely honest with you, I have no idea.

 

So, I started to work on my mission statement by writing down some basic questions:
What do I want to achieve?
What do I want my readers, or potential readers, to know?
How do I measure success?

 

Simple, right?

 

Wrong.
They’re actually really complex questions.

 

What does success as an author mean? Is it selling a million copies of my books? Well, that would be nice, of course, but it’s not just going to happen without me doing anything to achieve that. Who is going to buy my books if they’re not actually any good? My goal has to be one that I can achieve, and it has to be one that I can measure to see if I’ve met the mark.  My goal , therefore, is to write something that people enjoy and benefit from, not to become a millionaire. Because it’s more achievable, and measurable through both feedback and sales, it’s far more satisfying and encouraging than hoping for something that might never happen.

 

What do I want my readers to know? Recluses are mysterious, sure, but that only has limited appeal. What I really want them to know is that I understand what I’m writing about – grief, love, pain, pleasure, excitement, fear, exhaustion, joy. I want them to know that what I’m writing is real and meaningful. I want them to know that if they’re going through something really awful and difficult, I get that because I’ve been through some awful and difficult stuff too.  Particularly in my poetry, I want them to catch a glimpse of my soul, or see some blood on the page – metaphorically speaking, of course. I want there to be understanding between us. I want to connect.

 

So, measuring success isn’t in how many copies of each book I’ve sold, or how many dollars I’ve made. For me, success is in knowing that I’ve touched someone’s heart, or encouraged them, or entertained them. If they read my horror stories, I want to know that I scared them and they loved it.

 

The beauty of this process of setting goals and working toward them is that I can see with every review that I am achieving my goal, even more effectively than I can with each sale.

 

I owe enormous thanks to the person who asked me about my mission statement. They helped me clarify my goals in a way that I had not done before./div>

So, without further ado, this is my mission statement as an author:

 

Joanne Van Leerdam is an award winning poet and multi-genre author who is committed to writing meaningful and thought-provoking literature for the enjoyment of her audience.
Joanne is a thinker and puzzler, a reader and musician, a traveller, and a teacher who has never lost the joy of learning.
Joanne draws inspiration from her own experiences and observations of the world around her, crafting those ideas into works which will encourage those who struggle to persevere and inspire others to see the world from a new perspective. This is as true of her blog posts as it is of her works of poetry and fiction. She aims to continue to grow her readership into a fully global and inclusive audience.

So tell me, do you have a mission statement?

Aftermath.

Today, driving to and from work, I saw the devastation with my own eyes, and my mind took a snapshot that developed into a poem. 

Yesterday I wrote about the fires that had burned around my town on the weekend.

Today, driving to and from work, I saw the devastation with my own eyes, and my mind took a snapshot that developed into a poem.

It’s titled Aftermath and I’d love for you to read it.

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I took some actual photos, too.

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My Personal Response To The Fires in SouthWestern Victoria.

It is not possible to adequately put into words how thankful we all are for the firefighters, first responders, police, and support crews who have kept us safe.

What a weekend it has been.

On Friday afternoon when I left town for a family wedding a couple of hours’ drive away, my greatest concern was that my father wouldn’t feel too lonely while we were away. When we left the wedding reception on Saturday night, and I checked my phone, my heart leapt into my throat as I began to realise what hell had unleashed back at home.

Wildfire.

It is late in the season for fires, but there has been very little rain and the region has been tinder dry. Hot and very windy weather conditions created the opportunity for fire to take hold and spread rapidly through both farmland and natural bush.

One outbreak led to another, and another, and then another. My town, and those nearby, were experiencing the greatest crisis in decades. Surrounded by a ring of fire, people watched, worried, and sought refuge in the middle of town.

Social media posts showed what locals could see from their yards or where they had been driving. A friend who lives nearby posted photos of what she could see – and it was terrifying.

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Photo by Wendy Bernhardt. Saturday March 17 2018 22.19 Cobden Victoria
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Photo by Wendy Bernhardt. Saturday March 17 2018 23.46 Cobden Victoria

The emergency services website showed incidents all across the region, one after the other, spreading in a grim pattern of danger and destruction.

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That little white dot in the middle of the map is my town – Cobden, in southwestern Victoria.

 

Roads were closed. Authorities forbade people from driving into the area. The situation was officially described as catastrophic. And my 86 year old father was at home on his own. Nausea swept over me as I struggled not only with fear, but also with feelings of absolute uselessness: there was absolutely nothing I could do.

Needless to say, I didn’t sleep much. The radio stations weren’t forthcoming with updates until after 3am, so I turned to social media for information. With the aid of Facebook, I consulted with neighbours and made sure that our uncle had taken steps to make sure Dad was okay. I tried to call, but was unable to make contact. In the end, I just had to trust that things at home were as under control as they could be.

The fires continued to burn and spread throughout the night and the following day. As people’s stories of loss and devastation were told, offers of help were made and communities rallied, even while the fires still raged. There is no doubt about Aussies – they know how to help a mate, and they don’t hesitate to step in where needed.

Even late into the afternoon, the roads to home were all still closed, so we made our way back to a neighbouring town to wait until we could get home. One road opened at 5.50pm; we only needed one road, so we headed home. We knew that even though the road was open, authorities didn’t want people just driving into the area without good reason, but my dad was a very good reason to be making the trip.

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Smoke rising above Cobden as we drove home from Camperdown on Sunday evening.

 

We were very glad to find that Dad was fine, our home was safe, and the town itself was untouched except for smoke. Our local football oval was filled with emergency service manpower and vehicles from other places. They had come to help fight the fires and provide relief to the local crews, many of whom are volunteers, who had been working for many long hours to defend and protect people, properties and towns.

Fifteen minutes after returning home, a succession of five fire trucks went zooming down our no-through road, and my heart was in my throat again. Whatever had them rushing out had to be close, as there’s only about two kilometres of road past our place before the road ends. Within half an hour they had sorted the issue and came trundling back. My neighbours and I applauded them, gave them the thumbs up, and cheered them to show our gratitude for their quick response. They waved back and returned the thumbs up, their smiles letting us know that they understood and were thankful for our response, too.

Not long after that, new plumes of smoke not too far away indicated that there were new fires springing up. I could hear the sirens as they rushed out of town to meet the new emergencies, and reminded myself that the crisis wasn’t over just because my immediate surroundings were relatively safe.

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Thick smoke once again settled over the town. We took encouragement from the fact that warnings were downgraded to critical from catastrophic, and the symbols on the emergency services’ online fire map gradually began to change from red to orange.

Incredibly, no human lives have been lost and very few serious injuries have been suffered. This is testament to the dedication, hard work and training of our first responders, particularly our firefighters and State Emergency Service volunteers.

Despite the smoke in the air and the knowledge that the crisis wasn’t over yet, I slept so much better last night knowing that we were being protected by hundreds of committed and able firefighters, first responders, police, and support crews. It is not possible to adequately put into words how thankful we all are for the job they’ve done and continue to do.

This morning the pall of smoke blanketing our town was thick. It stings the eyes and the throat, and it smells. Yet that is the only discomfort I suffer, and for that I am incredibly thankful. What a blessing to be able to say that.

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The waterbombers and helicopters are flying overhead, and the work to control and extinguish these fires continues. People who are much, much braver than I are working in difficult and dangerous conditions, and for that we are all incredibly thankful.

The warnings for my town have been downgraded to Watch and Act but others are still in danger. We all have to remain vigilant.

Beyond that, we all have to care for each other.
People have lost homes, or farms, or herds… or all of that.
Our local community in the southwest of Victoria has been shaken and found strong, supportive and caring – and now, we must continue that by caring for those who have lost so much.
I have no doubt that Cobden will ace that – we’ve done it before, and we’ll do it again.

As I’ve said on numerous occasions, we’re incredibly blessed to live in Cobden. It’s a great community, and I’m thankful that it has passed this most recent test.

 

How Getting Pushed Around Changed My Perspective.

You see things differently when you’re in a wheelchair.

Today we went to a very large store that specialises in flat-pack furniture of Nordic design. It’s an amazing store full of very interesting things to look at.

Including me, apparently.

Being on crutches with an injured foot, I was anxious about how long I was going to last before I was exhausted, so my friends asked for a courtesy wheelchair. And thank God they did. I would have fallen over in tears before I got through the first section.

It came as a shock to realise, though, that when you’re in a wheelchair, people don’t look at you the same way as they do other people.

Sometimes it’s a look of sympathy. Sometimes it’s an expression that says, “You look surprisingly normal”.

And then there’s the occasional person who looks at you with fear and contempt, like you’re dangerous, or they might catch whatever it is that put you in the chair.

One woman gasped audibly, glared at me and pulled her child away from the aisle I was in, although he wasnt actually anywhere near me. What an appalling display of ignorance!

Seriously, folks. It’s my leg that doesn’t work properly, not my mind. And with limited mobility, I’m certainly no threat.

Then I had a sobering thought. Is this what people who are in wheelchairs permanently or long-term experience every day?

How absolutely awful.

It has never entered my mind to look at other people so differently. A disability or physical limitation does not define one’s character or personality. To me, a person is a person is a person.

Apparently, that is not the case for everyone.

Some people seem to think it’s acceptable to look at a person differently, or treat them differently, or pull their children away just because they look or move or get around differently than you most people.

I’m pretty sure that in the 21st century, we can be more decent and open-minded than that.

International Women’s Day, 2018

Why We Should Celebrate International Women’s Day.

As I was driving to work this morning, a caller to my favourite radio station was critical of the fact that the station was observing International Women’s Day as part of the day’s programming.

“What’s it going to achieve? Do you think you’re going to change everything in one day?” He spoke politely, but went on to dismiss the value of this, and every other, “touchy-feely day”.

While my initial instinct was to dismiss him as a sexist pig, his cynicism challenged me to consider that there might be many folks out there, and possibly not just men, who doubt the benefit or validity of such an observance.

This is what I would like to say to those with that mindset:

Observing International Women’s Day is definitely not going to change everything on one day. That’s not what anyone is expecting.

It is a chance to celebrate the changes that have been made, and to remember those who worked so hard to introduce them. It’s not even exclusively about gender equality – so many women have made significant advances, even when it was still almost entirely a “man’s world”. Think of Marie Curie or Ruby Payne-Scott making significant scientific and mathematical discoveries that have had a huge impact in many other areas of society. Think of Rosa Parkes and her courage that inspired so many. Think of the countless women who have worked for freedom, or justice, or civil rights for all people, not just women.

It is a day to remember that the rights and freedoms I have as an Australian woman were fought for by many – not just the suffragettes. Nurses at the battlefields of major conflicts, teachers, doctors and medical researchers, writers, women who raised their sons to respect them and therefore other women, lawyers, filmmakers, journalists— they and countless others have contributed to the privileges I enjoy in the 21st century.

It is a day to remember my own mother, grandmothers and aunts who worked hard to provide and care for me, but also to teach me and demonstrate for me what it means to be a woman of strength, confidence and integrity. It’s also a day to think of my sisters, cousins and friends who encourage and stand beside me when life is hard, because they model those same qualities for me time and time again. They remind me of not just what I am, but who I am.

It is a day to consider what legacy I pass on to my nieces, my students, and my readers. What do I want them to learn from my example? I want them to know they are enough. Strong enough, good enough, beautiful enough, deserving enough, talented enough, smart enough, and worthy enough. They do not have to take any else’s bullying or abuse. They do not have to accept other people’s bad behaviour. They are under no obligation to “measure up” to the yardstick of anyone else, male or female. They can make of their lives anything that they decide upon and set their mind to. They can face challenges with courage, and they can overcome whatever would seek to undo or defeat them.

These are the women I write of in my poems, blog posts and stories about women of strength and beauty.

That, my friend, is what this day helps me to achieve, because it sharpens my focus on those things for a time.

So, happy International Women’s Day 2018.

I hope that you will think of it in terms of gratitude and humility. I also hope that every woman will use it to both be inspired and be inspirational.

Nine Things You Can Do With A Bookmark – Without Actually Putting Your Book Down!

When you don’t want to put your book down, here are nine great uses for a bookmark.

Using a bookmark to keep one’s place in a book when putting it down is common behaviour for readers.2018-03-06 17.31.19

Some, however, do not like to put the book down. It’s far more preferable to just keep on reading right to the end. I’ve been known to lose all track of time, and on more than one occasion I’ve forgotten to eat. It’s probably a good thing I wasn’t reading ‘War and Peace’ at the time.

 

When you don’t want to put your book down, here are nine great uses for a bookmark:

1. Mark a beautifully written sentence or passage.

2. Keep the place of a quote you want to use.

3. Save the location of a favourite event or conversation in the story.

4. Provide sensory pleasure by playing with the tassel while you read.

5. Fan yourself when the weather – or the story – warms up.

6. Shield your eyes from artificial lighting, or from the sun if you’re reading outdoors.

7. Swat at flies or mosquitoes that might be tempted to buzz or bite while you’re trying to read.

8. Lure someone — parent, sibling, best friend, or significant other, for example– into thinking you haven’t actually been reading all day when there were other things you were supposed to do, by tucking it about 20 pages previous to where you’re currently reading.

9. Hold it up as an unspoken barrier between yourself and anyone who might try to interrupt you. Pretend that it deflects any sound they might make, so that you can just keep on reading.

 

©2018 WordyNerdBird

Thank you, Mary Shelley.

How Mary Shelley Has Inspired Me, Yet Again!

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At the beginning of February, celebrated as Women in Horror Month, I wrote about Mary Shelley, the author of Frankenstein, as one of my literary inspirations.

 

On this last day of the month, a friend shared with me a post from smithsonian.com titled ‘Frankenstein’ Manuscript Shows the Evolution of Mary Shelley’s Monster’ which speaks of a British publisher releasing 1500 facsimile copies of Mary Shelley’s original manuscript notebooks, complete with revisions and edits, in celebration of the 200th anniversary of the book’s first publication.

 

Oh, my heart! I know I’ll never be able to own one of those 1500 copies, but how I would love to read that manuscript!

 

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Even just looking at the photograph of two pages, my author-heart swelled. Here is the work of a woman I have admired almost all of my life, showing that her work, too, needed editing and revising. She understood that no piece of writing is perfect the first time, even if the story itself is brilliant.

 

This is so incredibly encouraging in the moments when I doubt myself, or my story, or my ability to communicate my ideas the way I want to. It reassures me when the words don’t flow for a time. And it reminds me that I’m by no means the first, or last, to experience these things. The doubts and writers block don’t make me any less of a writer; instead, it’s working through them and in spite of them that makes me a better one.

 

Through these images, Mary Shelley inspires me all over again.

Books, Authors, Double Standards and Snobbery.

There remains a commonly held view that all Indie books are somehow sub-standard. This perception could not be more wrong.

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I am perpetually frustrated by the disdain that many have for Indie authors. Indie artists, musicians, and filmmakers are applauded for daring to step out, break the mould and do their own thing in defiance of the industries that are perceived to have grown too big, too powerful, too rich.

Nobody hesitates to go to a doctor or lawyer who owns their own practice. People don’t think twice about having their car serviced by a mechanic who runs a local garage. They’re independent practitioners within their industry, too. Let’s face it, there are some shonky ones out there – in any industry – but they are the vast minority, and their behaviour should never be used as the yardstick by which all others are measured.

So why is the double standard against Indie authors still not only acceptable, but so widely endorsed?

woman with bookI won’t deny that I’ve picked up two or three books that I just couldn’t finish because they were either poorly written, poorly edited, or just not very good at all. But two or three out of more than 150 is a very small percentage, where the others have consistently ranged between very good and excellent quality in terms of both writing and production.

Having been an avid reader all my life, it’s also true that I’ve read – or rejected – a number of books that weren’t so great in the traditionally published world, too. Some I just couldn’t get into – even among the most famous and widely commended are certain ‘literary greats’ whose writing I just don’t appreciate. There are also traditionally published books that remain popular among less discerning readers and sell quite well, despite the fact that the writing and/or story lines really are… well… rubbish.

I’ve read almost exclusively Indie books for more than a year. I am continually impressed by the originality of the stories, the high standard of writing, and the depth of creative talent. I’ve posted countless book reviews for these books, and have shared my appreciation of both books and authors far and wide, because those books deserve to be read and appreciated.

Having been an avid reader all my life, I’ve read – or rejected – a number of books that weren’t so great in the traditionally published world, too. Some I just couldn’t get into – even among the most famous and widely commended are certain ‘literary greats’ whose writing I just don’t appreciate. There are also traditionally published books that remain popular among less discerning readers and sell quite well, despite the fact that the writing and/or storylines really are rubbish.

Indie authors are, more often than not, Indie by choice. For many, the first foray into traditional publishing has ended up being a very negative and traumatic experience. For some, their publishers have closed down, leaving the author without their rights, unpaid and unable to sell or market their work. Other companies have published books and then done nothing, leaving them to languish in obscurity unless the author does their own marketing.

Sure, that hasn’t happened to J.K. Rowling or George R. R. Martin. People need to understand, though, that they are the exceptions, not the rule. That kind of success doesn’t just happen for everyone who writes a fantastic book or series, and it’s well-established fact that it almost didn’t happen for Rowling either.

Last week, I saw someone comment on social media platform in a most derisive tone that “traditional publishers won’t touch anything that’s been self-published”. My response was that it’s their loss. And when it comes to my own work, they’re not welcome to.

Like many others, I choose to be Indie because I control my own intellectual property, I retain my legal rights to my work, and I earn the royalties for my books. My hard work is not lining the pockets of some faceless company that pays a small fraction of the earnings of a book to the author and gets fat on the rest, without actually doing much in the way of marketing or promotion. Marketing and promotion is really hard work, there’s no doubt about it. But if I have to do the schlepp work anyway, why would I let someone else have control of my work? And I can take pride in the fact that I have earned every review, every award, and every cent, on my own.

In the end, I choose to be Indie because there is nobody in this world as committed to my books or my career as an author than I am.

It’s time we got rid of the double standard that celebrates Indie music and art, and which takes pride in supporting local and artisan businesses, but considers Indie books and authors to be something less than their traditional counterparts.

Indie authors are doing their part by writing and producing excellent books.

Readers are doing themselves a gross disservice by accepting the kind of intellectual snobbery at the heart of this double standard. I’m confident they will be more than pleasantly surprised when they finally choose to set prejudice aside and find out what they’ve been missing out on.

Promo Indie And Proud